ISPO Munich 2016: trade show report for the Camp de Base
Outdoor Sports Valley
provided trade show support to 39 French companies in partnership with Sporaltec
and the Rhône-Alpes Region at ISPO Munich in Germany from January
To provide the
opportunity for each these companies to shine at Europe’s largest professional
trade show for the sports industry, the Camp de Base common booth space
offered a jam-packed program throughout the four-day
This mechanism allows
companies to benefit from support provided by OSV throughout the entire
project, from shared services to a communications plan highlighting French
brands and their products, as well as the Camp de Base common booth space, the
"place to be" for our industry and an ideal location to grab a
coffee, a meal, or plan important meetings with retailers, distributors, and
other key contacts.
The 39 companies
represented a combined total of almost 1400m² of booth space at the trade show.
22 brands exhibited at the Camp de Base located in the middle of hall A6, whereas
the 17 other companies exhibited via their own individual booths in the other halls
of the show.
This year, the Camp de
Base placed French innovation at the forefront through a new visual identity
and a events program. The common booth space welcomes more and more visitors with each edition, allowing the French outdoor industry this year to showcase its products through a
jam-packed events program:
•4 French Outdoor
Awards Winter were presented by Sporaltec and the Rhône-Alpes Region
during a ceremony that brought together important industry stakeholders
(retailers, distributors, the press…).
companies received an award in their respective categories: Picture (textiles),
Raidlight (accessories), Zeemono (digital), and The M Equipment (gear).
•3 fashion shows were held
to highlight several brands’ products in an original and lively manner.
•3 evening parties at
the Camp de Base set the mood for the entire hall, and allowed each brand to
invite their clients to enjoy the warm and friendly “Made in France”
The Camp de Base’s
overwhelming success was only possible through hard work and collaboration
with our partners and sponsors, and we would like to offer them our heartfelt
thanks: Sporaltec, Rhône-Alpes Region, Creative France, CCI74, Wood Stock Creation, Caterer La Suite, the Les Brasseurs Savoyards brewery, OIA UK, Italian Outdoor Group, AFYDAD, Caroline Ogier, Outdoor Experts, Filière Sport, Outdoor Magazine, ECTRA, Picture Organic Clothing, Opinel, Ride O’Meter, Imprimerie Villière.
This group effort provided
French companies with incredible visibility during the entire show, and without
missing a step, the same group of partners are busy preparing for the OutDoor
Show in Friedrichshafen, Germany, from July 13-16, 2016, to host French brands
in the same outstanding conditions.
+ Enjoy photos of the Camp de Base at ISPO Munich 2016!